Rivian and Ben & Jerry’s Introduce the “Scoop Truck” – A Fully Electric Ice Cream Van

Rivian and Ben & Jerry’s have launched the “Scoop Truck,” a fully electric ice cream van designed for sustainability. Learn more about its debut at SXSW and future plans.

Rivian and Ben & Jerry’s have joined forces to introduce the “Scoop Truck” – a first-of-its-kind electric vehicle designed for ice cream sales. This collaboration highlights both companies' commitment to sustainability and reducing reliance on fossil fuels.

Built on Rivian’s commercial electric van platform, the “Scoop Truck” boasts a range of up to 161 miles (approximately 259 km) on a single charge. It will make its debut at the South by Southwest (SXSW) festival in Austin, Texas, before embarking on a tour across various events, including Rivian and Ben & Jerry’s gatherings in Vermont, the home state of the ice cream brand.

This initiative is more than just a marketing campaign – it’s a significant move toward reducing carbon emissions. Ben & Jerry’s has long championed sustainable production, and this partnership with Rivian underscores its commitment to minimizing environmental impact at every stage, from manufacturing to product delivery.

This project is not a one-off experiment. Rivian is actively expanding its presence in the commercial EV sector, recently making its electric delivery vans available beyond its exclusive deal with Amazon. The company has also secured a partnership with Volkswagen Group worth up to $4 billion to develop next-generation EV platforms.

Meanwhile, Ben & Jerry’s continues to integrate eco-friendly solutions into its operations and partner with socially responsible businesses.

While there is no confirmation on whether Ben & Jerry’s will expand its use of electric ice cream trucks in other regions or for regular sales, the success of the “Scoop Truck” could pave the way for more sustainable innovations. With Rivian pushing forward in the commercial EV space, we may soon see more specialized electric vehicles hitting the roads.

Source: electrek.co