Toyota, Volvo, Honda and Kia reveal Q3 2025 sales results

Toyota, Volvo, Honda and Kia report Q3 2025 sales. Results show rising electrified share at Toyota and Kia, hybrid records for Honda, mixed EV trends at Volvo.

September and the third quarter of 2025 highlighted diverging trends across the global automotive industry, as major brands released their latest sales results.

Toyota Motor North America reported robust growth: 185,748 vehicles sold in September (+14.2% YoY) and 629,137 for the third quarter (+15.9%). Nearly half of the sales came from electrified models—45.8% in September and 44.9% for the quarter. The RAV4, preparing for its next generation, remains a bestseller, supported by a lineup of 30 electrified Toyota and Lexus models. A new battery plant in North Carolina also began operations, strengthening the company’s electrification strategy.

Volvo Cars sold 63,212 vehicles in September (+1%) but posted an 8% decline year to date. Europe held steady (+1%) with 61% of sales electrified. In the U.S., overall sales rose 3% while electrified sales dropped 21%, mainly due to weaker PHEVs, though BEVs increased 52%. In China, total sales fell 6% but electrified surged 48%. The XC60, XC40/EX40, and XC90 were the brand’s top performers.

American Honda delivered 105,097 vehicles in September in the U.S. (-0.4% YoY) but reached nearly 1.1 million year to date (+3.9%). Growth came from hybrids: the CR-V exceeded 28,000 monthly sales with a 54% hybrid mix, while Accord and Civic hybrids also gained momentum. Acura sales totaled 9,706 in September, reflecting steady performance in the premium segment.

Kia America continued its record trajectory with 65,507 September sales (+11%) and 219,637 in Q3, the best quarterly result in its history. Year to date, Kia sold 636,148 vehicles (+9%). Electrified models climbed 26%, sedans 19%, and SUVs 6%. The all-electric EV9 broke records with 3,094 units sold in September and 7,510 in the quarter. Significant gains also came from the K5 (+85%), Carnival (+48%), and Telluride (+13%). Kia announced pricing for the refreshed 2026 Sorento, available in ICE, HEV, and PHEV versions.

Overall, demand remains strong, though electrification shows uneven progress. Toyota and Kia are sustaining growth in hybrids and EVs, Honda achieved hybrid records, while Volvo faces contrasting results—declining PHEVs but rising BEVs in select markets. The fourth quarter will be a crucial test of how resilient demand for electrified vehicles remains amid changing incentives and shifting economic conditions.