MINI Presents Two John Cooper Works Showcars at IAA Mobility 2025

MINI will debut two exclusive JCW showcars and showcase its electric lineup at IAA Mobility 2025 in Munich, with events at MINI Pavilion and Open Space.

MINI is gearing up to impress visitors at the IAA Mobility 2025 in Munich, scheduled for September 9–14. The brand will showcase its presence at two iconic city locations. At the MINI Pavilion on Lenbachplatz, the world premiere of two exclusive John Cooper Works showcars will take place, created in collaboration with a renowned lifestyle brand. Although the partner's name remains undisclosed, the collaboration promises a unique interpretation of MINI’s racing heritage.

Meanwhile, at Max-Joseph-Platz, the Open Space area will be transformed into a vibrant setting reminiscent of central London. Visitors will have the opportunity to explore three fully electric models from MINI’s new family lineup — the John Cooper Works Electric, Aceman SE, and Countryman SE ALL4. The site will also offer British-inspired humor, test drives in cooperation with SIXT, and hands-on experiences with MINI Service and MINI Experience Modes.

A highlight for enthusiasts will be the Community Day on September 13, where MINI clubs will embark on a scenic drive starting from Lake Tegernsee and culminating in a gathering at the MINI Pavilion. The event promises music, BBQ, and engaging conversations with the MINI team, strengthening the connection between the brand and its community.

As one of the world’s most significant automotive events, IAA Mobility provides a platform for dialogue on innovation, technology, and the future of mobility. The previous edition in 2023 attracted over half a million visitors. This year, under the slogan “It’s All About Mobility,” MINI aims to once again highlight its electrified lineup and continue building its relationship with fans and experts alike.