Toyota Showcases bZ Time Attack Concept, Exploring the Future of Electric Motorsport

At SEMA 2025, Toyota debuts the all-electric bZ Time Attack Concept—an experimental AWD EV built to test BEV performance in motorsport and showcase future innovation.

At the 2025 SEMA Show, Toyota unveiled the bZ Time Attack Concept—its first fully electric vehicle built specifically for motorsport. For a brand known for its cautious approach to electrification, this project represents an experiment blending future technologies with classic racing craftsmanship.

The foundation for the Time Attack is the 2026 bZ AWD model, which in standard form delivers 338 horsepower and accelerates to 60 mph in under five seconds. In its racing version, however, the output rises to over 300 kW (400+ hp), accompanied by deep structural modifications. The car sits six inches lower, with a six-inch wider track and a comprehensive aerodynamic package featuring a large rear wing, splitter, diffuser, and side skirts.

Suspension comes from TEIN coilovers, braking is handled by an Alcon system with Hawk pads, and 19-inch BBS wheels wrapped in Continental tires provide impressive grip. A full FIA-spec chromoly cage reinforces the chassis, while OMP seats and harnesses complete the stripped-down interior.

Engineers used a hybrid manufacturing approach combining laser scanning, CAD modeling, and large-scale 3D printing. This allowed Toyota’s Add Lab in Kentucky to produce full-scale components with remarkable speed, cutting prototyping time and enabling multiple design iterations. Fender arches, aero elements, and body panels were digitally modeled, printed, and hand-finished for precision.

According to Marty Schwerter, lead builder and director at Toyota’s Motorsports Technical Center, the goal wasn’t to create a showpiece but to test how far Toyota’s new BEV platform could be pushed under competition conditions. The team faced familiar EV challenges—battery performance, weight distribution, and cooling efficiency—but approached them with innovative fabrication methods.

While Toyota hasn’t revealed the car’s weight or battery capacity, the concept itself signals a strong commitment to developing next-generation EV racing technology. Described as a “rolling test bed,” the bZ Time Attack could influence future performance EVs from the brand.

The car will appear at Toyota’s SEMA booth from November 4–7, 2025, as part of the “Powered by Possibility” showcase. For Toyota, this concept marks not just an engineering milestone but a statement that the company intends to help define the future of electric motorsport.