Toyota's All-Electric RAV4 Expected to Debut in 2025, According to Electrek

Toyota plans to launch an all-electric RAV4 SUV in summer 2025, as reported by Electrek. The EV model is expected to build on Toyota's electrification strategy and growing global demand for electric SUVs.

Toyota is gearing up to shake up the electric SUV market by reviving its iconic RAV4 in an all-electric version. According to Electrek, the company plans to unveil the new generation of the crossover in the summer of 2025. Alongside gasoline, hybrid, and plug-in hybrid variants, the lineup will likely include the long-awaited EV model, poised to continue the legacy of the RAV4 EV series.

The electric history of this popular SUV dates back several decades. The first RAV4 EV model debuted in 1997 and was produced until 2003, becoming one of the earliest attempts to electrify SUVs. The second generation, developed in collaboration with Tesla, was launched in 2012 but was only available in limited quantities and exclusively in California. Now, Toyota appears ready to enter the global EV market, leveraging its advanced TNGA-K platform and the experience gained from producing the modern Toyota bZ4X electric crossover.

Toyota's electrification strategy is backed by substantial investments in infrastructure. Starting in 2025, the company plans to manufacture a three-row electric SUV at its Kentucky plant in the United States and continue developing its battery production facility in North Carolina. These initiatives suggest that the new electric RAV4 will not be a niche product but rather a key part of Toyota's long-term strategy to become a leader in the EV market.

Consumer interest in electric SUVs continues to grow. According to Grand View Research, the global electric SUV market was valued at $558.34 billion in 2023 and is projected to grow at an annual rate of 31.9% until 2030. Against this backdrop, the launch of an electric RAV4 seems like a timely move that could strengthen Toyota's competitive position against players like Tesla, Ford, and Volkswagen.

While the company has yet to reveal the exact specifications of the new EV, industry experts expect it to combine the proven reliability of the RAV4 with cutting-edge technology already featured in the bZ4X. If Toyota manages to offer an attractive driving range, fast charging capabilities, and competitive pricing, the new model could capture the attention of both loyal Toyota fans and those considering their first electric vehicle.

One thing is certain: the summer of 2025 is shaping up to be an exciting season for the automotive market — and Toyota’s new electric RAV4 will undoubtedly be one of the most talked-about debuts.

Source: electrek.co