Nissan production, sales and export results for 2025

Nissan Motor Co. reports production, sales and export results for December and full-year 2025. Review key figures, regional trends and year-on-year changes.

Nissan Motor Co., Ltd. has released its production, sales and export results for December 2025 and for the full 2025 calendar year, revealing a mixed picture. While December brought a rebound in global production, the overall annual results show that the company ended the year with lower volumes.

In December 2025, Nissan’s global production rose by 10.7% year on year. The increase was driven mainly by overseas operations, where output outside Japan grew by 16.6%. Plants in the UK, the United States, China and Mexico recorded notable growth, while production in Japan declined by 8.5% compared with the same month a year earlier.

The full-year figures tell a more cautious story. For January–December 2025, global production fell by 5.7%. Output in Japan dropped sharply, down 13.9%, and production outside Japan also declined by 3.5%. Despite stronger activity at overseas plants, Nissan was unable to offset the overall annual decrease.

Sales performance remained under pressure. Global sales in December decreased by 6.7%, and total sales for the full year were down 4.4%. Japan continued to be a challenging market: sales of registered vehicles fell by 20.5% in December and by 17.0% for the year as a whole. Minivehicles provided limited relief, with December sales up 5.9%, although this segment also declined on an annual basis.

North America stood out against the broader trend. Sales in the United States, Canada and Mexico increased at double-digit rates in December, and the region recorded modest growth for the full year, making it one of the few markets with positive momentum.

Exports from Japan declined significantly. In December, export volumes fell by 21.8% year on year, while exports for the full 2025 calendar year dropped by 17.3%. Shipments to North America and Europe saw particularly sharp decreases, underlining Nissan’s continued shift toward local production in key markets.

The results were also influenced by structural changes within the company. Following the sale of Nissan’s stake in Renault Nissan Automotive India Pvt. Ltd., production data for India now include only Nissan-built vehicles, with past figures adjusted accordingly.

Taken together, the data point to a transitional year for Nissan. Stronger overseas production in December highlights the company’s ability to respond to improved conditions, yet the annual results confirm ongoing pressure on both production and sales. How Nissan balances its domestic challenges with growth opportunities abroad will be critical in shaping its performance going forward.